Canadian Journalism

The Challenge of New Media to Canadian News BroadcastingWith the arrival of sassy media , or more than popularly called Web 2 .0 tv-streaming , mp3-streaming , and blogging , the nature of sharing information has dramatically metamorphosed . The underlying concept prove end Web 2 .0 is the ability of end-users to comment and counterbalance compel their own cloy . There are several(prenominal) changes macrocosm initiated by new media . For one , center is right away beingness digitized so that it tush be easily published online , users tin also personalize content through and through with(predicate) their blogs and their personal sites in that respect is also democratization because it is easier to share and distribute content through the net (Haarsager , 2006Canadian intelligence information broadcasting networ ks have apply several features of the New Media to revitalize their operations . Take the sample of Canadian Broadcasting Corporation , which initiated electronic network-streaming of its radio program since the betimes nineties . Furthermore , it has implemented podcasting to take into account the changes in the habits of their listening (CBC .com , 2007 . There is a glaring lack of video content on the site , however . Given the popularity of youtube and another(prenominal) video-streaming sites , mess are now turning more and more to the net income in watching word of honor and other online content (Mabillot , 2007 Although there is still a discrepancy in the practise of the net income Canadian media viewers and consumers have already change magnitude their cognisance of user generated content and Web 2 .0 platforms in the Internet . Audience participation in online news and information has increased (Canadian Urban Institute , 2007As things stand now , Canadian new s organizations have started the transition ! in utilise New media such(prenominal) as online videos , podcasting , blogs and other platforms .

Yet , this is still not adequacy to cater to the increasing need of viewers and audiences in foothold of interactivity of online contents and other platformsReferenceCanadian Urban Institute (2007 . wideband in Ontario from an Urban and Regional Perspective . Retrieved 23 January 2008 from HYPERLINK hypertext shift protocol /canadianurbaninstitute .com /media /pdf /Broadband_Master_Document_N ovember_14 .pdf http /canadianurbaninstitute .com /media /pdf /Broadband_Master_Document_No vember_14 .pdfCBC .com (2007 . Can adian Broadcasting Corporation Website . Retrieved 23 January 2008 from http / vane .cbc .caHaarsager , D . L (2006 . Through the looking glass to overriding Broadcasting 2 .0 . Current .org . Retrieved 23 January 2008 from HYPERLINK http /network .current .org /web /web0603haarsager .shtml http /www .current .org /web /web0603haarsager .shtmlMabillot , D (2007 . drug user Generated field : Web 2 .0 Taking the Video area by Storm . Communication and Strategies , 65 (1st quarter , 39-49...If you need to constitute a full essay, order it on our website: OrderCustomPaper.com

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