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Saturday 13 April 2013

Mongolian Grill

CURRENT SITUATION The first Mongolian grill in capital of the United Kingdom has been successful for the past few years. As a expiration Mr. John Butkus is opening a new Mongolian grillwork restaurant in Waterloo, Ontario. The Mongolian grill concept is ground on four features described below. Customers are involved outright in preparing their meals at three stations in the nutrition preparation area. The process flow is detailed in the appendix.

deck out ANALYSIS OPPORTUNITIES Waterloo: northern edge of a growing metropolitan area Adjacent cites: Waterloo, Kitchener and Cambridge Population within 40 km about 560000 Creating a new customer base terror Increase of competition in the restaurant business change magnitude gets of customers Demand for: ·         Dining experience, entertaining and unique ·         Quality ingredients, healthy food offerings and variety of choices ·         Customers want value ·         Un allow foring to buckle under inflated prices ·         Accessible location ·         Comfortable atmosphere STRENGTHS ·         entertain and interactive atmosphere ·         Fresh and healthy food ·          straight-out food quantities ·         Unique price ·         Customer involvement in meat preparation ·         Variety of choices Compared with the trends and environment, we can see that our production and services match with consumer needs and expectation.

WEAKNESSES Low capacity compared with demand Queue prison term PROBLEM STATEMENT The key discourse summarizing the problem is capacity, which is not matching with demand. Consumers might come to the restaurant and not find empty tables. As a result, they will go to competitors.

ALTERNATIVES 1.

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        Keep the initial floor plan Advantages -         No minimal brain dysfunctionitional cost -         Could add additional tables and serve to a greater extent(prenominal) customers -         Same look as the London Mongolian grille Disadvantages -         Will not be able to serve more customers -         Customers who will be turned away will go to competitors -         Bottleneck is the cooking station -         Even though we add additional tables and thus we will serve additional customers, queuing time will increase due to additional customers waiting in line. Thus, these customers will spend more time in the restaurant and we will be able to have fewer shifts per night.

2.         Adding a second...

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